What is Lab42?

Lab42, fundamentally, is a survey platform with the ability to dig through social networks to find your target consumers and enable them to give your company feedback.

The steps to using Lab42 are:

  • clarify your question and the market that can help you answer it.
  • create a survey to get this information from soup to nuts.
  • use our proprietary software to target this market based on key demographics
    • If you want to survey Idaho Potato Farmers with two children, we’re up for it
  • vet the initial survey results
  • make key decisions for your company using real-time market data.

Want to see what we mean?

Check out our Case Studies page to see our up-to-the-minute market research.